This weekend we will have 3 days of Event Pricing and Free Shipping, along with a trio of Today’s Specials to celebrate our first ever Live Online Event. As you know, we only do live shows four times per year at HSN in January, April, July and October. The 90-day spacing between shows allows us enough time to manufacture fresh product for each set of shows. In fact, we are currently in the process of creating the key products for our upcoming October shows. I really am not kidding when I say that our vitamins may be fresher than some produce at supermarkets. And because we make our products fresh and literally “just in time” for each set of shows, it makes the preparation for each HSN visit challenging. Of course, we welcome the challenge, since it insures you the freshest products, but adding another full TV visit would be difficult, so I tried to come up with another way to provide greater savings and more Today’s Specials. This Online Event will do just that and also enable me to answer hundreds of your questions live while also covering health topics I can’t discuss on TV. Greater savings and more information were the reasons behind creating this first-ever live Online Event. This event will follow the same schedule as my TV shows with one interesting addition that I will discuss below. Of course, we will have the Today’s Specials (also discussed below), along with Special Pricing and Free Shipping on everything. There will be no host with me, so it will be just you, me and Lincoln (with Muriel stopping by to visit). Again, the shows will be live, so I will rely on you for questions and suggested topics of interest. You will effectively be the host guiding the content of these online shows and if you enjoy the broadcasts, there will be more to come in the future. Also, just in case you miss any of the live online shows, they will all be recorded to watch at HSN.com or ProCapsLabs.com until midnight on Monday.
As I said above, the schedule for the Online Event will be just like my weekend shows with an interesting addition. Normally, we introduce our Today’s Special at midnight on Saturday and I return around lunchtime on Sunday and then we finish up Sunday evening. For the Online Event, we will do the same, but with one interesting addition. I have often considered that when I am not at HSN, I normally go to bed before midnight. In other words, I would be asleep before my own Today’s Special. Since I suspect I am not alone in that regard, I thought I would do a sneak peak at 8 PM ET instead of having everyone wait until midnight, so if you go to bed before midnight, you can now see the Today’s Special at 8 PM. Is this something you’d like to see during my normal visits to HSN? Of course, the midnight show will still devote far more time to the origins, science, research, savings, etc., but a sneak peak just seems to be far more respectful to everyone’s sleep schedule and daily responsibilities. I welcome your thoughts.
I guess at this point, I should share some information about our three Today’s Specials – two of which are brand new products and a third was recently added due to popular request.
This weekend we will be introducing what our Ultimate Oatmeal and Ultimate Oat Bran. They are unlike any other oat products in the world. Thanks to advertising by the folks at Quaker and Cheerios, we all know that Oats are one of Mother Nature’s best cholesterol-lowering foods. Even the government (FDA) allows a claim for cholesterol reduction with oats. Best of all, our new Ultimate Oatmeal and Oat Bran multiply the cholesterol lowering power of oats many times over any other oat product. Plus, our Ultimate Oats are also uniquely both Gluten-Free and 100% Organic. When we were first developing this product, I was a bit surprised to learn that American oats were not Gluten-Free. It was strange since I knew that oats naturally contain no gluten at all; however, since America is overrun by wheat, oats are now contaminated with gluten. Sadly, oats are no longer “naturally” Gluten-Free. You can sometimes find Organic oats, but they are rarely Gluten-Free; and you can sometimes find Gluten-Free Oats, but they are rarely Organic. Ours are uniquely both and you have no idea how hard it was to find and validate Organic and Gluten-Free Oatmeal and Oat Bran. Also, because of our decades of experience with Plant Sterols (CholestaCare), our Ultimate Oats can be 5 to 10 times more effective at lowering cholesterol than oats alone. Oats are very heart healthy, but practically speaking, it is hard to eat enough oats to make a major difference in cholesterol levels; however, with our Ultimate Oats just 2 small servings daily (just 1/3 or 1/4 cup) can make more than a 20% difference in cholesterol. This exciting natural breakthrough is simply Mother Nature at her best. Plus, both products come with Today’s Special pricing and Muriel’s new “Oatstanding” Recipes Cookbook. I look forward to sharing more about this tomorrow.
There is one more Today’s Special that I decided to add at the last moment due to everyone’s popular request. In July when we did our Healthy Hair Skin and Nails Today’s Special we offered a bundle with small sizes of our new Marine Collagen Peptides. The response has been exceptional to this product, and since I have received many requests to make it a Today’s Special, I thought now would be the perfect time, since the sizes of Marine Collagen Peptides we offered in July would be running out right now. Needless to say, like our Ultimate Oats the Marine Collagen will be at its best pricing ever. I am excited to discuss this fascinating product, along with the science and technology surrounding its development and benefits. I look forward to doing so tomorrow.
Perhaps the most frequent commentary we hear following my shows is that you would like to hear me talk much more on television. That you would like to hear more about the science and research on our products, as well as what I view as the most important things to do in terms of healthy living given the myriad of decisions we face each day if we truly want to reduce our risk of disease and improve our quality of life. Well, since you asked to hear me talk more, I hope you will not be reminded of that expression: “Be careful what you ask for,” since tomorrow, there will be no host – just me and Lincoln answering your questions and talking for hours in response to your questions. Actually, Lincoln will not be doing much talking…just me.
OK…I will stop writing now, so I still have something to say tomorrow. Please join us for our first-ever Live Online Event Saturday at 8 PM and midnight ET and then on Sunday at noon and 8 PM ET. I hope you enjoy it! Please continue to share your thoughts or questions throughout the shows. Also, as I mentioned above, recordings of all of the shows will be available to watch at HSN.com or ProCapsLabs.com until Monday at midnight. See you tomorrow and I already appreciate the hundreds of questions you have already shared. I will do my very best to answer them tomorrow and Sunday.
Best of health and see you soon.